Obsessed with intricate design systems and data-driven solutions to deliver business impact.
Giving users flexibility in their workout schedules to improve engagement.
Tripling in-app conversion rate with onboarding A/B testing.
How discovering a core user problem led to a major product pivot.
Successfully launching Shapr3D Sync enabling the product shift from B2C to B2B.
Highlights and personal faves from my past 10+ years, including HBO, Google, and other projects.