Designing the next stage for
mobile apps
websites
tv apps
any device
without freaking current users out.
Designers were annoyed by repetitive ad naming. I designed an AI-assisted automation to reduce naming time from 7 minuntes to 1.
Users were losing hours of work when swithcing platform. I designed the in-editor Shapr3D Sync which also helped the product shift from B2C to B2B.
I worked with several generative AI models and APIs to improve features and validate workflows by building proof of concept mini apps.
Rigid training schedules didn't fit our users. I removed the guilt when rescheduling, and user complaints about inflexible plans fell to almost zero.
We abandoned our original product vision to build what our users saw (and wanted).
Highlights and personal faves from my past 10+ years, including HBO, Google, UX training and mentorships.